John Edwards has the distinction of being the fourth employee of Lansing
Sound Inc., and is now the only one living of the four. From humble
beginnings as a jack-of-all-trades, John was to rise to the position of Vice
President of Finance and held a stock interest in JBL. He was the right-hand
man to the President, Bill Thomas, and was in charge in Thomas's absence.
John participated in the struggles of the company at its very beginnings,
often on the verge of bankruptcy, and then made significant contributions to
its ultimate success and growth. At the end of his tenure with JBL, the firm
had become the preeminent loudspeaker manufacture of the time.
Just before World War II, John had
graduated from Woodbury College with a diploma in Business Administration.
John didn't get a chance to put this education to use as he shortly joined
the U.S. Navy for four years. He participated in the battle of Iwo Jima and
also the invasion of Okinawa where his ship was attacked by Japanese
Kamikaze planes, with the loss of many lives. After the war he joined a
staff at Lansing Sound Incorporated that consisted of only Jim Lansing, Bud
Fassett and Howard Weiser. As John puts it, "Howard was the voice coil
expert... Bud did the rest and Jim of course could do it all including
making enclosures" one of which John still has. John was hired to do all of
the office work.
The early times at Lansing Sound were
difficult and John was often called upon to do whatever was necessary to
complete the job at hand. Many times John had to personally deliver products
straight off the manufacturing floor, dropping them off out of the back of
his car to local dealers. Money was tight and it was not uncommon to have to
ask staff to hold their paychecks until money could be raised to cover them.
John relates that the job which
established the firm was a contract to supply all of Fox West Coast Theaters
with sound systems. However, they nearly missed the opportunity to gain that
work. Lansing Sound first had to develop a prototype. They found themselves
in the classic "Catch 22" where they would not be paid without the contract,
but couldn't get the contract without paying the suppliers to build the
prototype. It required John's skill as a negotiator and the patience of
their suppliers to get through this impasse.
John was instrumental in establishing a
family work environment that resulted in unions being unsuccessful in
attempts to organize the production staff during his tenure. Annual family
events were held, including picnics, bus trips to Dodger games and Christmas
parties. Benefits included profit and pension plans and the right to
purchase JBL products for personal use at reduced prices. John was also on
top of the technology of the day and ensured that JBL's accounting was
automated with the latest IBM and NCR business machines.
One of the more intriguing insights that
John was able to provide was into the personality and background of James B.
Lansing. He was able to relate the origin of the "Lansing" name. Jim once
sold shoes in Lansing, Michigan. He liked the name and took it when he
decided to change his last name from Martini. John also recounts how Jim was
a workaholic. John had made arrangements to rent a motel room close to the
plant to save Jim the time in driving to his home in San Marcos. However,
Jim seldom used it and was often found asleep on a workbench when the staff
began arriving for work.
In a more telling episode, John relates
that many times when money was tight, Jim Lansing would ask that the company
drop the "key man" policy on his life. However, John always found a way to
pay the premiums. It was this policy that allowed the company to continue
after Jim's death.
After 21 years, and following the sale of
the company, John became the asset manager in Los Angeles for the Charles
Dunn Company and also for the Equitable Life Assurance Society of The United
States.